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Helly Hansen
A pale blue commons where an outdoor brand keeps its promise to the ocean.
- Client
- Helly Hansen
- Services
- Art Direction, Logo Design, Web Design
- Industry
- Outdoor / Sustainability
- Year
- 2021

About the project
Art direction, logo and website for H2O PROJECT, the platform where Helly Hansen puts its commitment to the ocean into practice. On a ground of pale water-blue, activities such as upcycled sails, Seabin and material research are laid down one article at a time. Away from the shop floor, the brand's stance keeps quietly reaching people.













